Banner for Stop the Madness - Redefining Integration for the Digital World

Event Highlights

More than 160 marketing professionals came out to The Chuck Jones Center for Creativity on Thursday, Nov. 1st for Rhythm Interactive’s first Integrated Marketing Forum. The room was packed and the energy was awesome.

Featured speakers and panelists explored the concept of integrated marketing while sharing their own experiences, case studies and background knowledge. Presentations focused on social media tactics, mobile engagement and applications, emarketing, online video, SMS campaigns, search engine marketing and more.

Will there be a 2013 Integrated Marketing Forum? You Bet.

Here’s what attendees had to say (in 140 characters or less):

"@rinteractive knocked #2012IMF out of the park. #welldone #ocmarketing"

"great networking and great speakers at #2012IMF"

"@rinteractive knocked #2012IMF out of the park. #welldone #ocmarketing"

Event Highlight image of the table where speakers presented
Event Highlight image of woman asking a question to speaker
Event Highlight image of speaker

Presentations

Peter Bohenek image

Pete Bohenek President, Rhythm Interactive

An Integrated Marketing Story: How realizing opportunities, considering challenges and focusing on goals can help brands build an effective integrated marketing strategy.

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Steve Churn image

Steve Churn President and Publisher, Churm Media

Marketing in the Digital Age: The media and marketing landscape has changed. We no longer search for news, it finds us. We no longer search for products, they find us. Brands that embrace these changes will prosper.

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Ray Benedicktus image

Ray Benedicktus President, OC Marketing Analytics

2012 Integrated Marketing Survey Findings: A breakdown of the findings of the 2012 Integrated Marketing Survey.

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Jeff Cunning image

Jeff Cunning Product Manager, Social Marketing Exact Target

Real World: Driving Cross-Channel Results: When it comes to social media marketing, brands must define their goals and have a clear strategy to drive results. Case studies of effective social campaigns.

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Melinda Beckett-Maines image

Melinda Beckett-Maines National Marketing Manager, Toyota Material Handling U.S.A, Inc.

Branding Through the Distribution Channel

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Shaun Parvin image

Shaun Parvin Web Marketing Manager, Targus Inc.

Multi-Channel Marketing & Analytics

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Ed Santos image

Ed Santos Director of Marketing, Wahoo’s Fish Taco

Wahoo’s Fish Taco: Integrated Marketing Efforts

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Mike Wheeler image

Mike Wheeler Sr. Director of Marketing & Sales, Discovery Science Center

When Life Gives You Lemons...Make Lemonade

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Downlad the complete

2012 Integrated Marketing Survey Report.

2012 Integrated Marketing PDF image Download Report

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